Which build are you leaning toward?
Each one is yours to keep, and every build comes with your Google profile set up, a slim banner across the top for news like “Now booking”, and a
one-page brand sheet with your colors and fonts (and your logo, if you have one), ready for any designer or print shop. Nothing is locked: we’ll confirm the fit together, and if you
outgrow it later, what you paid counts toward a bigger build. Everything each one includes, subscription and all, is
with the prices . Not sure? Try the two-minute quiz .
🌱 Planted : one page, $600
Planted, then kept healthy: who you are, what you offer, prices, photos, and how to reach you, with a tap to call, text or email, and a Book now button to the booking app you already use, if you have one. Ready in about 2 weeks.
🌿 Tended : a full site, $1,200
A site that gets regular tending as the seasons change: about, services, FAQ, contact form, newsletter signup, downloadable forms, your latest Instagram posts on your site, and a Book now button that opens the booking app you already use (or a free Cal.com I set up for you, in your name). About 3 weeks.
🌸 In Bloom : a full site that books, sells, or both, $1,800
In full bloom and doing business for you: everything in Tended, plus booking built right into your site, selling, or both, running on my server, with your own back end built around what you offer and payments in your own Stripe. A small shop of up to 20 items is included; bigger online stores are quoted separately. Happy with your booking app? You can keep it. About 4 weeks.
Not sure yet, help me choose
I’m taking 5 founding clients, through Dec 31, 2026, and their build is
half off: $300, $600 or $900 (more on that ).
Ready-in times count from the day your deposit clears, and move if your content comes later.
What should the site do?
Pick any that fit. Which build each one comes with, and any outside costs, are right there, so nothing surprises you later (estimates as of October 2026).
Tell my story, and make it easy to reach meThe heart of every build
Several pages: services, about, FAQ
A contact form
Collect emails for a newsletterComes with Tended and In Bloom. Your list lives in your own free Buttondown account (it’s your list), which I set up for you with your email, and your subscription covers the sending, up to 1,000 people
Forms clients can downloadIntake forms, waivers, that kind of thing
Let people book onlineComes with Tended and In Bloom. Clients pick a time and you both get reminders. With Tended, that’s in your own Cal.com account, free for one person, which I set up for you with your email. With In Bloom, booking runs right on your site, on my server, as part of your subscription. Already use a booking app? Whichever build you pick, your Book now button opens it, and with In Bloom you can keep it if you’re happy with it
Sell online: gift certificates, deposits, or a small shopPart of In Bloom. A small shop is up to 20 items; full online stores are quoted separately. It runs on your own Stripe account, which you make with my help over email, so the money goes straight to you, not through me. Stripe keeps about 2.9% + 30¢ per payment
Not sure yet, let’s figure it out by email